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Flow Builder

The Flow Builder is a visual drag-and-drop canvas where you connect nodes to build your chatbot conversation flow.

Open the Flow Builder

  1. Go to AI Agents
  2. Click on a Workflow Bot
  3. The flow builder opens automatically

Canvas Controls

ActionHow
PanClick and drag on empty canvas
ZoomScroll wheel, or use +/− buttons
Select nodeClick on a node
Move nodeClick and drag a node
Connect nodesDrag from an output handle to an input handle
Delete connectionClick the edge and press Delete
Delete nodeSelect node → press Delete or use the node menu

Node Palette

The left sidebar shows available node types. Click a node type to add it to the canvas.

Node Categories

Send Messages

  • Send Text
  • Send Image
  • Send Video
  • Send Document
  • Send Audio
  • Send Button Message (interactive)
  • Send List Message (interactive)
  • Send Template Message

Ask / Collect Input

  • Ask Question (text)
  • Ask Number
  • Ask Phone
  • Ask Email
  • Ask Date
  • Ask URL
  • Ask Media / File
  • Ask Location
  • Ask Choice (multiple choice buttons)

Logic & Flow Control

  • Condition (if/else branching)
  • Delay (wait before next step)
  • AI Agent (hand off to another bot)

Actions

  • HTTP Request (call an external API)
  • Update Contact Column (set a custom attribute)
  • Update Contact Tag (add/remove tag)
  • AI Generate (generate dynamic text using AI)
  • Assign Agent (assign conversation to team member)
  • Resolve Conversation

Building a Flow

Step 1: Start with a Trigger

Every flow must start with an On Message trigger node. It’s added automatically when you create a new bot.

Step 2: Add Nodes

  1. Click a node in the Node Palette (left sidebar)
  2. It appears on the canvas
  3. Drag it to position it

Step 3: Connect Nodes

  • Drag from the output handle (circle on the right/bottom of a node) to the input handle of the next node
  • Conditional nodes have two outputs: True (yes path) and False (no path)

Step 4: Configure Each Node

Click on a node to open its configuration panel on the right:

  • Set the message text, media, or logic
  • Map variable placeholders to contact attributes
  • Configure conditions and operators

Step 5: Test the Flow

Use the Test button to simulate the flow in a preview mode.

Step 6: Save and Publish

  • Click Save to save your progress as a draft
  • Click Publish to make the bot live

Variables

Variables let you store and reuse dynamic values throughout a flow.

Storing User Input

When using Ask nodes, the user’s answer is saved to a variable:

Ask Question: "What is your name?" Save to variable: "customer_name"

Later nodes can reference {{customer_name}} in message text.

Mapping to Contact Attributes

Use the Update Contact Column node to persist variables to the contact’s profile in the database.

CTWA Ads Integration

When triggered from a Click-to-WhatsApp (CTWA) ad, the flow receives the ad’s Source ID. Use the On Message trigger with “For Specific Ads” to build dedicated landing-style flows per ad campaign.